content marketing agency

On last year's Small Business Saturday, over 100 million shoppers spent around $18 billion with local businesses. According to the National Federation of Independent Business, that takes Small Business Saturday spending to around $100 billion since American Express launched the campaign back in 2010. If that sounds like something, your business wants to be a part of, this year's initiativeRead more

As always we are happy to announce the completion of another website project -  Charted University Consultants What we did: clarified the messaging on the homepage changed navigation & layout freshened up the site by adding additonal images and changing the color pallet placed some much needed "call-to-action" buttons to improve conversion optimized the homepage with keyword rich content addedRead more

For any commercial enterprise, an online presence is ultimately about lead generation and conversion that will boost your business's bottom line. When you discuss aspects of your online marketing strategy with a web developer, there is a range of tools and techniques to employ. However, landing pages will be close to the top of the list. What is a landingRead more

Content marketing strategies of 2018 are not guaranteed to work in 2019. As search engine algorithms, user behavior, and technologies change, marketers have to change with the time or they fall behind. Below are a few content marketing strategies that will put you ahead of your competitors this year. Brand collaboration as a Marketing Strategy A good example is Uber'sRead more

On Thursday the 13th of March, Facebook, Instagram, and WhatsApp experienced a 9-hour outage. The outage occurred in the evening when it is prime time for social media use. Users could not access content, post, or comment on the platforms. Businesses that use Facebook and Instagram as their primary online marketing platforms suffered massive losses, both in terms of lostRead more

Consider guest posts as a way to build domain authority. If you read our series last year on the beginner’s guide to SEO, you will be well aware that one of the key metrics that Google and other search engines use to decide rankings is authority. Here we’ll discus how guest posts can help build your domain authority (DA). SupposeRead more

Expert insight from your trusted New York SEO team We get it. Adding content to your site on a consistent basis can be a real chore. We all know how time-consuming it can be to produce the kind of high-quality content that Google (and your regular visitors) expect. Thinking up new ideas on a weekly basis can also be incrediblyRead more

A New York SEO can help you reach more potential customers online. No matter how small your business is, you can implement proper SEO tactics to surpass your competition and be easily found on search engines. Think of it like this, every day, your potential customers or fans use search engines like Google for research. They are merely looking forRead more

Tips from a Long Island web design company 2019 is a great time to be an entrepreneur. Small businesses are thriving, and the internet age makes it easier and less costly to get a new enterprise off the ground than ever before. As a Long Island web design company, we have a unique perspective on the small business scene. WeRead more

Top tips from a web design New York company. Research shows that more than eight in ten online shoppers trust reviews they find online in much the same way they do a personal recommendation (from a friend neighbor or co-worker for example). The majority of shoppers also won’t deal with a business that has less than a four-star review onRead more

The internet is a huge place, bigger than most of us truly comprehend. There are almost two billion websites, each of which can have anything from a handful to thousands of webpages. Amid all that content, a little duplication is inevitable. In fact, according to some researchers, more than a quarter of all webpages contain duplicate content. In the worldRead more

If you are relatively new to the world of digital marketing, you may not have come across the phrase ‘local citations’ before. They might sound like something horribly complicated but, as our small business web design team explains, citations are actually very simple … and very useful for your small business! What are local citations? A citation is simply aRead more

When a small business sits down with its web agency in NYC to discuss an SEO strategy, plenty of the conversation centers around the topic of traffic. Boost those keywords, improve the backlinks, add fresh and engaging content and your site will climb up the rankings and you’ll get more visitors. All this is true, and these are fundamental buildingRead more

Way back in 2016, a major social media insight report reached a surprising conclusion.   Of all the restaurant chains spending millions of dollars on social media each year, ice cream brand Ben & Jerry’s was actually dishing out the best offering.  They had a plan for their content marketing! The Social Media Industry Report 2016: Restaurant Brands report studied overRead more

We recently discussed the important role that local businesses play in the local community. As members of the community ourselves, it is a topic close to our hearts, but from our perspective as an SEO company in New York, the opposite is equally true - local customers are as important to businesses as local businesses are to customers. In thisRead more

Any SEO company in New York will tell you that your social media presence is one of the most business-critical aspects of your overall digital marketing strategy. The statistics speak for themselves. Approximately a third of the world's population uses one type of social media or another, and LinkedIn has well over half a billion users. Facebook and Twitter mightRead more

With the holiday season upon us, there has never been a better time to spruce up your website and give it a health check to make it work at its best. We have a lot to share, having delivered website design in Port Washington to a range of clients and industries for many years.  The migration to online opened up

Read more

By now, as a business owner, you’ve heard about digital marketing. However, you haven’t invested in it yet. Perhaps you’re still skeptical of its long-term benefits. The fact of the matter is digital marketing is a sine qua non for the success of a business and one of the most beneficial, efficient, and practical marketing strategies today. Learn why you

Read more

Is your website pretty on the outside but lacking valuable content?  Then it might be the time you reassess your strategy. A content marketing agency in New York could be just what you need to give your traffic that all-important boost. Here's what a professional agency could do for you: 1 - Provide clarity and a renewed focus on contentRead more