Search Engine Optimization

If you've never quite got around to working out how to use Google Search Console, now is the time to find out. Whether you're just at the website design stage of a new enterprise or you've got a business website that has been up and running for years, SEO is something you can't afford to ignore. Learning how to useRead more

A New York SEO can help you reach more potential customers online. No matter how small your business is, you can implement proper SEO tactics to surpass your competition and be easily found on search engines. Think of it like this, every day, your potential customers or fans use search engines like Google for research. They are merely looking forRead more

The internet is a huge place, bigger than most of us truly comprehend. There are almost two billion websites, each of which can have anything from a handful to thousands of webpages. Amid all that content, a little duplication is inevitable. In fact, according to some researchers, more than a quarter of all webpages contain duplicate content. In the worldRead more

Mobile is no longer the latest frontier for search. With the rollout of the Google mobile first index, the switch has been made, and it's on to the next big thing. For most of us, that means voice search and as a web design company in NY, we are always ready to design and optimize accordingly. The history of voiceRead more

Ask any SEO company on the planet to list the five most important ways of reaching out to customers, and all of them will have social media near the top of the list. Specifically, they will talk about Facebook. With more than two billion members globally, it has outreach potential that dwarfs any other platform. Most businesses have a Facebook

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Being a small business will usually mean you’re working with a small marketing budget – and that means making sure every dollar is spent smartly and you will have to fit in the budget the task of running a small business website.  The age-old questions, PPC or SEO can often be a tricky one to answer, especially when there isRead more

Expert tips from a leading SEO services New York Team Search engine optimization is arguably one of the most vital of all digital marketing activities. Data from Smart Insights suggests that a staggering 3.5 billion searches are performed on Google each day. That's an almighty 1.2 trillion per year! Other figures show that 89% of consumer purchases start with aRead more

We recently discussed the important role that local businesses play in the local community. As members of the community ourselves, it is a topic close to our hearts, but from our perspective as an SEO company in New York, the opposite is equally true - local customers are as important to businesses as local businesses are to customers. In thisRead more

Part Four – Improving Relevance In Part Two of our beginner's guide to SEO, we examined how Google looks at Relevance and Authority when ranking sites. In Part Three we looked at how your website can be seen as an authority. Next, we will consider the tools and methodologies of a web design company in NYC uses to help aRead more

The beginner’s guide to SEO Part Three – Becoming an Authority  In the last installment of our beginner’s guide to SEO we compared the activities of a web design company in NYC to those of the Star Ship Enterprise, providing the means for Google to explore and understand the virtual galaxy of the world wide web. In particular, we discussedRead more

No matter the nature of your business, whether you're a mom and pop deli, a State-wide chain of auto mechanics or an electrician based out of Long Island, NY, there is a case to be made for local SEO. And with the competition being so high having a SEO Company New York guide would be very helpful.  We've put togetherRead more

The beginner's guide to SEO - Part Two – How do search engines work? In Part One of our beginner's guide to SEO we explained how any web design company in NYC needs to build characteristics into the sites it creates that help Google and other search engines to understand what the site is all about. These characteristics must alsoRead more

As you’d expect, our web design New York team has its finger firmly on the pulse of breaking trends across the digital marketing space. This week, we’re turning our attention to social media and sharing five ways you can get ahead of the curve by keeping track of these trends. #1 Limited time content sharing This is a trend that

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Part One of a series – What is Search Engine Optimization? There are a growing number of businesses, large and small, offering search engine optimization services in New York, and any business owner will be sure to nod sagely when asked just how important SEO is as part of a company’s digital marketing strategy. They will tell you that their

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SEO company in Port Washington, NY Late last month Google confirmed that it had begun rolling out its mobile-first index to more websites. Those now being migrated are the sites that follow best practice for mobile. As your chosen SEO company in Port Washington, NY we’re here to help you make the grade when it comes to mobile-first. Recap: WhatRead more

Your website's onpage and offpage SEO are both essential for success. They are sometimes referred to as ‘onsite and offsite SEO'. Here we explore their purpose and function, and how this SEO company in Long Island can help! When search engines crawl your website, they look at both onpage and offpage SEO to make sure they return the most relevantRead more

Once a website is designed and developed, it is time to focus on a search engine optimization (SEO) strategy. Turn to your SEO company in Long Island to get started. SEO is the clever, organic use of relevant keywords in web content, combined with the application of technical elements at the back-end of a website. The aim is to appearRead more

With the holiday season upon us, there has never been a better time to spruce up your website and give it a health check to make it work at its best. We have a lot to share, having delivered website design in Port Washington to a range of clients and industries for many years.  The migration to online opened up

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As many people know, SEO is a ‘living’ concept, and many small business owners look for an SEO company for assistance. Its parameters are forever changing, so specialists are required to properly embed it within your website. However, there are some measures you can take to help your SEO. Here are ten SEO strategies to follow in 2018. 1. Voice

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By now, as a business owner, you’ve heard about digital marketing. However, you haven’t invested in it yet. Perhaps you’re still skeptical of its long-term benefits. The fact of the matter is digital marketing is a sine qua non for the success of a business and one of the most beneficial, efficient, and practical marketing strategies today. Learn why you

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If you still think a hamburger menu is something to drool over at your nearest fast food joint, think again! Hummingbird Web Design has an eye for digital trends, and from our little web design company in Port Washington NY, we saw the hamburger menu storm back into web design - and we were ready and excited to use itRead more

Did you know that Google processes 40,000 searches per SECOND? That’s around 3.5 billion searches a day. We head to a bar, we use Google Maps to get us there. Then we Google some reviews, perhaps search Google Images to check out what the place looks like in advance… and a quick look under Google News to double-check there’s noRead more

It feels a little like Christmas this Spring day. And I'm not talking about this nasty NY cold weather we're having; I'm talking about the excitement of a new website we just launched this morning.  It always feels like a gift to sit back and enjoy all our hard work! This busy well established Port Washington business, Delux Worldwide Transportation,Read more

Content Marketing Agency By now we’ve all heard the term ‘content is king’ many times over, and while that is certainly true for marketing effectively there is still great confusion as to what constitutes excellent content. Content marketers need to understand that it’s never about quantity but all about the quality of the content offered to the customer across a

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It’s not dirty business when it comes to redesigning a website for Advanced Cleanup Technologies. This environmental clean-up company in Port Washington, NY  hired us for a re-design of their current website. The owners wanted to keep it simple. The challenge was making sure all the complicated and technical content was laid out and explain in detail while organizing it

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The ironic thing about the title of this blog is, well, the “if.” When you think about it, in many ways, Google does rule the world! As parents, when our kids ask questions, we hop on Google as fast as we can without our children noticing to find the correct answers. As patients, we Google local doctors to find out

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Get Social, Increase Business with a Business Facebook page! Your small business is on the fast track to success. You’ve got the logo, the website and quality products and services. But what’s this – you don’t have a Business Facebook page? In 2016, there were over 1.7 billion users on Facebook. 100 years ago, this number equaled the population of

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As the technology world around us evolves, being in the know can only help to better your business sales and growth. We have all heard the expression “get with the times!” And that saying speaks to no market as powerfully as it does with the ever changing social media platforms that have us all tuned into our mobile devices on

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In previous blogs we’ve featured a series of posts that explained the importance of online customer reviews. We also gave a tutorial on how your customers can post a review for your company on Google. Here’s some of what we covered. a. We discovered that positive customer reviews can influence search engine results. b. We learned that a staggering number

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Online advertising is a frenetic, digital minefield. Its ever-shifting nature makes it quite difficult to determine the correct approach and the appropriate arena to advertise within. Inside the tumultuous realm of online ads is the omnipresent pay-per-click (PPC) system. Pay-per-click ads are the ones you see on the sides and often at the top of search results as well as

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Online Customer Reviews are Vital for Your Business   In my previous blog, “Boost SEO Rankings, Ask your Clients for Online Reviews”, I discussed the vital role that online customer reviews can play for your business. Its a small favor to ask of your clients, but well worth it. In a 2014 study of consumer attitude towards online reviews, it

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Why are online reviews so influential? Online customer reviews are an enormous part of the web and their importance seems only to be on the rise. A 2013 study conducted by Dimensional Research showed staggering numbers of online customers, “were influenced into buying a product or using a service based on their reading of positive reviews.” But why are online

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